‘Passive’ Lead Generation

Invest in your network. And invest in establishing your expertise and experience. Because a significant percentage of leads can come in through connections you didn’t know you’d made.

Your Price Is Too High

Customers want value. They want to pay X $ (or ¥or£ or whatever)and get >1X in value. So when they state “Your price is too high,” they’re simply saying that they haven’t been convinced they will get >1X back.

Enterprise Sales: Why Is It So Hard?

and get the market recognition that comes with landing a prestigious Fortune 500 customer, having an enterprise sales strategy can be a game-changer…

But before diving in headlong and investing the extensive time, effort, and whatever patience you can spare, you must understand all that is required and the challenges that stand in your way.

How to Think About Sale vs. Sell

The difference between sale and sell

Being a salesperson by profession and someone fascinated by the psychology of sales, words like sale and sell naturally intrigue me.

As simple as it may sound, the significance of sale vs. sell is worth some examination for those of us dedicated to the craft of sales.